Back To Nature Program | Natural Dye & Eco Printing
The Back To Nature Program promotes sustainable textile practices through natural dye, eco printing, and environmentally conscious craftsmanship.
Royal Inauguration
Graced by the presence of Her Majesty the Raja Permaisuri Agong, the "Back To Nature" program stands as a premier example of sustainability events that merge luxury retail with environmental advocacy. Launched in partnership with Pavilion Bukit Jalil, this initiative brought eco-conscious crafting to the heart of the city.
Natural Dye Innovation
At the core of this program is a commitment to environmental sustainability. The featured products utilize 100% natural dyes extracted from plants and organic resources. This move away from synthetic chemicals promotes a non-toxic, circular textile industry and educates the public on regenerative fabric production.
Inclusive Eco-Consciousness (Social Pillar)
The program hosted 50 curated booths, providing a high-traffic platform for housewives, underprivileged individuals, and people with disabilities (OKU). Notably, it highlighted the traditional ecological knowledge of the Orang Asli community, bridging the gap between indigenous wisdom and modern sustainable fashion.
Inclusive Sustainability
The event provided opportunities for underprivileged communities, OKU participants, housewives, and Orang Asli communities to showcase sustainable handmade products.
Environmental Awareness
Beyond the marketplace, the "Back To Nature" program is an educational movement. Its primary mission is to instill a deep-rooted love for nature among Malaysians, proving that sustainability events can be both commercially viable and environmentally transformative.
Media Coverage
- Queen graces launch of Back to Nature programme
- Pavilion Bukit Jalil partners with PSJKM to run ‘Back To Nature’ program from now until 26 June 2022
- Permaisuri Agong Berkenan Rasmi Program & Back To Nature Di Pavilion Bukit Jalil
- Back To Nature Program - Pavilion Bukit Jalil
- Launching Back To Nature
- Raja Permaisuri Agong Berkenan Sempurnakan Majlis Perasmian Program Back To Nature